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a) Sponsorships |
High Properties |
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Package |
Frequency |
Cost per week |
News |
Intro drop,mid drop & outro drop
Anchor endorsement and 4 ads per day |
6 slots x 7 days |
200,000 |
News Briefs |
Intro drop,mid drop & outro drop
Anchor endorsement and 4 ads per day |
10 slots x 6 days |
200,000 |
Frequency checks |
Intro tag & outro tag and 4 ads per day |
12 slots x7 days |
200,000 |
Time checks |
Intro tag & outro tag and 4 ads per day |
12 slots x7 days |
200,000 |
Song of the hour |
Intro tag & outro tag and 4 ads per day |
12 slots x 7 days |
200,000 |
Tips i.e
Beauty,Health,financial
Recipes |
(45 sec- 60 sec)
Intro tag & outro tag and 4 ads per day
Intro tag & outro tag and 4 ads per day |
6 slots x 7 days |
150,000 |
Features (pre-recorded) |
Upto 2 minutes- Intro tag & outro tag |
5 slots x 7 days |
150,000 |
Normal Freq properties |
Business news |
Intro drop,mid drop & outro drop and 4 ads per day |
4 slots x 5 days |
100,000 |
Sports news |
Intro drop,mid drop & outro drop and 4 ads per day |
2 slots x 6 days |
100,000 |
Weather updates |
Intro drop,mid drop & outro drop and 4 ads per day |
1 slot x 5 days |
100,000 |
Commodity prices |
Intro drop,mid drop & outro drop and 4 ads per day |
3 slots per week |
100,000 |
b) Spot ads |
30 Secs |
Between 6.30 am-9.00 am
12.30 pm-1.30 pm
5.00 pm-8.30 pm |
|
Kshs 15,000 |
Between 5.00 am-6.00 am
9.30 am-12.00 pm
9.00 pm-10.30 pm |
|
Kshs 12,000 |
Between 2.00 pm-4.00 pm
11.00 pm-mid night |
|
Kshs 10,000 |
c) Activations (ON-AIR) |
|
30 mins on Breakfast
Or Drive |
Intro & outro jingle
4 mentions within the segment
4 ads within the segment
3 promos daily (mon-sun) |
|
200,000 |
30 mins on Mid day
( 11am-4pm) |
Intro & outro jingle
4 mentions within the segment
4 ads within the segment
3 promos daily (mon-sun) |
|
150,000 |
d) Activations ( On-Ground) |
|
|
On-air hype (3 mentions per day two days prior)
(4 mentions on the material event day)
3 live links (not exceeding 4 mins each)
Presenter/DJ endorsement |
|
Kshs
150,000
Per day |
e) Presenter mentions |
|
Upto 60 sec |
Live presenter endorsement |
|
10,000 |
f) Interviews |
|
|
|
30 mins on Breakfast
Or Drive |
3 promos a day prior the interview
(No call-ins) |
|
30,000 |
45 mins on Breakfast
Or Drive |
3 promos a day prior the interview
(10 mins of call-ins) |
|
40,000 |
g) Road shows |
40 ft ,music mounted truck
Local artist performing on board,brand activation team,3 celebrated presenters on board
2 weeks on air hype
3 live links on the event day
Upto six mentions on the event day |
Machakos circuit |
650,000 |
Kitui circuit |
700,000 |
Mwingi circiut |
750,000 |
Makueni circuit |
750,000 |
Nairobi Kitengela |
550,000 |
Nairobi Tala |
550,000 |
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Kindly contact ,The marketing department on 0722 506970 for more accustomed packages to suit your need |
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